ASICS is a Japanese multinational corporation that specializes in athletic footwear and sports equipment. Founded in 1949, the company has grown to become one of the leading brands in the global athletic footwear industry, with a presence in over 100 countries worldwide. ASICS is known for its high-quality products, innovative designs, and commitment to sustainability and decarbonisation.
In recent years, ASICS has made significant strides towards reducing its carbon footprint and transitioning to renewable energy sources. The company has set ambitious targets to achieve decarbonisation across its operations, with a goal of reducing its greenhouse gas emissions by 50% by 2030. To achieve this, ASICS has implemented a range of measures to improve energy efficiency and reduce its reliance on fossil fuels.
One of the key strategies that ASICS has adopted is the use of corporate power purchase agreements (PPAs) to secure renewable energy for its operations. A corporate PPA is a long-term contract between a company and a renewable energy developer, under which the company agrees to purchase a specified amount of renewable energy at a fixed price over a set period of time. By entering into a corporate PPA, ASICS is able to secure a reliable and cost-effective source of renewable energy, while also supporting the growth of the renewable energy sector.
ASICS has already signed several corporate PPAs for renewable energy, including agreements for wind and solar power in Japan and Europe. These agreements have enabled ASICS to significantly increase its use of renewable energy, reducing its reliance on fossil fuels and helping to lower its carbon footprint. In addition to corporate PPAs, ASICS has also invested in on-site renewable energy generation, such as solar panels and wind turbines at its manufacturing facilities.
Another key aspect of ASICS' sustainability strategy is its focus on energy efficiency and conservation. The company has implemented a range of measures to reduce its energy consumption, including the use of energy-efficient lighting and HVAC systems, and the installation of smart meters to monitor and control energy usage. ASICS has also implemented a range of employee engagement programs to encourage energy conservation and sustainability practices, such as training programs and incentives for employees who adopt sustainable behaviors.
ASICS' commitment to sustainability extends beyond its own operations, with the company also working to promote sustainability across the wider industry. ASICS is a member of the Sustainable Apparel Coalition, a global industry group that works to promote sustainable practices in the apparel and footwear sector. The company also participates in a range of industry initiatives and partnerships focused on sustainability and decarbonisation, such as the RE100 initiative, which aims to accelerate the transition to renewable energy among businesses worldwide.
In conclusion, ASICS is a leading player in the global athletic footwear industry, with a strong commitment to sustainability and decarbonisation. Through the use of corporate PPAs, renewable energy investments, and energy efficiency measures, ASICS is working to reduce its carbon footprint and transition to a more sustainable business model. By promoting sustainability across the wider industry and collaborating with other businesses and organizations, ASICS is helping to drive the transition to a low-carbon economy and a more sustainable future.